Review by Derrick Carter
Running Time: 1 hour 55 minutes
MPAA Rating: PG-13 for brief Strong Language
Directed by: John Lee Hancock
Written by: Robert D. Siegel
Starring: Michael Keaton, Nick Offerman, John Carroll Lynch, Linda Cardellini, B.J. Novak, Laura Dern & Patrick Wilson
You might be saying: “Really? A biopic about the guy who made McDonald’s? That doesn’t sound too exciting. What’s next? A biopic about Burger King, Carl’s Jr., KFC, or Wendy’s? ” Oh, ye of little faith dear reader, because it turns out that THE FOUNDER is a deliberately ironic title. Before it was globally clogging arteries, McDonald’s was actually a small little restaurant in California. This fast food joint originally had nothing to do with the main character of this biopic. THE FOUNDER lays out the sleazy success story of Ray Kroc, a man who is often mistakenly credited as McDonald’s creator. It’s a wholly compelling ride through a “rat eat rat” world of business, a look at fast food’s revolutionary effect, and a character study of a total scumbag.
Ray Kroc (Michael Keaton) is a struggling, over-the-hill salesman. When a special sales order catches his interest, Ray finds himself in San Bernardino and eats at unconventional restaurant McDonald’s. This business’s revolutionary techniques capture Ray’s interest and he eagerly proposes to franchise the company with the McDonalds brothers (Nick Offerman and John Carroll Lynch). As time goes on and the burger business is booming, Ray finds himself struggling with the terms of his contract. Soon enough, Ray employs some rather shady means of trying to screw the brothers out of their own business. We get to witness Ray’s back-stabbing moves, snide comments, and borderline illegal strategies. This is all very interesting, entertaining, and mostly (about 90%) true.
Michael Keaton has been a winning streak of performances lately. After portraying a desperate artist in BIRDMAN and a motivated journalist in SPOTLIGHT, Keaton plays Ray Kroc as an all-out asshole. What’s interesting is how Keaton slowly eases the viewer into Ray’s mental state and ambitious nature. We start this film feeling for him and sympathizing with his plight. As the money flows in and his greed grows, Ray’s morals are tossed by the wayside and he becomes a pretty much irredeemable character. Keaton makes this salesman-turned-“founder” so compelling that you likely won’t notice the shift in Ray’s attitude until you’re too far gone in the story. Kroc was a fascinating real-life character and Keaton plays him to perfection.
Though their importance and screen time range, the supporting cast does an excellent job with the material as well. Nick Offerman and John Carroll Lynch are great as the McDonalds brothers. Lynch is able to portray a softer and more vulnerable side that I haven’t seen from him before, while Offerman is great as the more strict and defensive brother of the two. Their sibling chemistry is believable and the pair provide two sympathetic antagonists in Kroc’s high-rising path. Patrick Wilson and B.J. Novak are solid as two of Kroc’s business partners. Meanwhile, Laura Dern plays Kroc’s neglected wife and receives some of Keaton’s more emotionally abusive moments.
The look of THE FOUNDER is great because it nicely captures the 1950s time period. The script slightly glamorizes Kroc’s rise to power, even at the cost of trampling on plenty of people beneath him. What’s even more impressive is how this film really shows small details in the fast food revolution. The McDonalds brothers were geniuses with their intricate serving system and strived to maintain a strong code of ethics in their kitchens. In Ray Kroc’s hands, those ethics flew right out the door. It’s fascinating to think about how many fast food restaurants today wouldn’t exist without the brothers’ brilliance and Ray’s immoral sense of constant persistence.
THE FOUNDER is sure to linger the minds of those who watch it. This film works as three things: a drama about the fast food revolution, a dark look into the back-stabbing business world, and a character study of a rather unsavory scumbag. However, the script occasionally bites off more than it can chew. There are a few events that are mentioned in passing and then rushed by for the sake of time. While two hours is probably the ideal length of time for this biopic, there are a couple of spots that seem to move a tad too quickly. These hiccups in pacing don’t detract from the film’s many positives though. This is essentially the fast food version of THERE WILL BE BLOOD. THE FOUNDER might as well have been titled THERE WILL BE BURGERS. If that sounds up your alley, THE FOUNDER will probably satisfy your appetite for a compelling biopic!